China's Industrial Evolution Theory: Catering Is Advancing, Retail Is Struggling

[mahfuj]

As a set of methodology, is digitalization valuable in transforming traditional retail? China is under the accelerator of the Internet, and all industries are worth redoing today. However, the transformation, iteration, phone number list evolution, and upgrading of an industry all have their inherent logic and trajectory of change. In most cases, changes in an industry will phone number list occur naturally or inevitably with changes in two major environments: First, the entire large commercial infrastructure has been upgraded with the continuous self-improvement of the sub-industry brought about by the migration of time; Second, the relationship between the fluctuation of consumer spending ability, demand change, digital technology and commodity circulation is reconstructed. The specific manifestations of the first change are mostly in laws and regulations, trade policies, changes in demographic structure, urbanization process, and differences in urban living styles (for example

, the loose living style separated from urban and rural areas has created the retail model of hypermarkets in the United States. Asia The intensive living style has achieved the retail combination of “one big and one small” of Japanese department stores + convenience stores), as well as the improvement of upstream industrial manufacturing, commodity technology upgrades, and the improvement of supporting measures such as transportation and logistics. The second condition is reflected phone number list in the changes on the consumer side, which are embodied in the growth of consumer spending capacity similar to “consumption upgrade”, the diversification of consumer demand, and the changes in consumer behavior scenarios. The social infrastructure is constantly changing, and the above two external conditions will always infiltrate and affect every industry and even every subdivision. Retail is no exception. The author has been tracking and researching the upgrading of China's retail industry so far, and under the conditions of the above two generations, the law and clues of the changes in the retail industry have been restored

. Digitalization has led to the upgrading and transformation of the retail industry, which has been one of the main manifestations of new retail in the past two years. Based on the changes in the general environment, the changes in the industry itself have been upgraded, but the effect in China's retail industry is weak. Interestingly, the Chinese catering industry, which is highly related to the Chinese retail industry, has been going further and further along the evolutionary path of an industry in the past 30 years. This is very phone number list similar to the upgrading of the US retail industry. It is an independent industry, distributed in China and the United States, and has followed the same path of self-upgrading and transformation based on the industry itself, and has achieved vigorous development results. However, China's retail industry has not followed the same path. The reason for this change is puzzling. And looking back at the three major upgrades of China's retail industry in the past 30 years, we even found that this industry is more of a special product that enjoys the dividends of the times. And in the past 5 years, because of the "green and yellow" of this dividend, it has led to a sharp shrinkage. Where is the future reform of China's retail industry?