From Google's point of view,

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This is an update to the search ranking system . While this is more of a terminology change than a practical change for Google, we still expect it to shake up the way SEOs think about and understand these updates somewhat. I think this change should have happened a long time ago. Finally, my prediction for 2022 was that the landscape surrounding SERP features would become increasingly volatile , but I think that prediction is now quite outdated. However, it is still valid. Again, as of this writing, Google has just introduced continuous scrolling for desktop SERPs in the US, and has been changing a number of features over the past few weeks.


From Google's point of view, there is no Marshall Islands Email List sanctuary for this, and the company may feel justified in accelerating the change a bit given the growing threat from unconventional competitors such as Apple and AI assistants. Answers to Dr. Peter Myers Overflow of automatically generated content by AI, EAT review, highlighted snippets review This is so important that I have to agree with Tom. By 2023, there will be an abundance of low-quality automatically generated content, and we can expect Google to resist it . It remains to be seen whether this will be part of an update to the Helpful Content system or something entirely new, but some in the SEO industry are obsessed with creating machine learning content that is hard to tell from automatically generated content.




There is a high possibility (unfortunately) that this will happen . This trend may force Google to reconsider its EAT (expertise, authority, and trustworthiness) rating to encourage constructive best practices, and to more clearly define how it is measured. unknown. Google is actively experimenting with product listings. For example, there's Grid, a large product that blurs the lines between free and paid product listings . Those lines are expected to become even more blurred as Google seeks to compete with product searches like Amazon (including social platforms like TikTok, which are driving purchase growth).